AFP taps Sarah Geronimo as ambassadress (28Nov12)

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edited 10:51PM in News and Articles
AFP taps Sarah Geronimo as ambassadress
By Alexis Romero (philstar.com) | Updated November 28, 2012 - 5:50pm


MANILA, Philippines - The military has tapped singer Sarah Geronimo as ambassadress of its security plan Bayanihan to lure the public especially the youth to help in the government’s peace and development efforts.

Geronimo sang the security plan’s theme song, the music video of which was launched on Wednesday at the Army headquarters in Fort Bonifacio, Taguig City.

“Sarah Geronimo is tapped as the Bayanihan ambassadress because she is a perfect role model for the youth. She has remained humble despite her lofty status,” Army spokesman Maj. Harold Cabunoc said.

“She is well-respected in the industry and has the great potential to lure people to be involved in solving community problems,” she added.

Lesley Cordero, undersecretary of the Presidential Communications Operations Office, said Geronimo waived her P10 million talent fee for the music video.

“She waived her talent fee and there were no questions asked. She said this will serve as the contribution of the entertainment industry in promoting peace,” Cordero said.

Geronimo, however, was absent during the music video launch reportedly due to a prior commitment.

The launch was attended by Cordero, Cabunoc, Movie Television and Radio Classification Board member Leah Navarro, Optical Media Bureau chairman Ronald “Ronnie” Rickets and Armed Forces of the Philippines spokesman Col. Arnulfo Burgos Jr.

Navarro said they are coordinating with theater owners and private media companies so that the video could be given free airtime.

“The (tapping) of Ms. Geronimo is important since she has many followers and she has a good reputation,” she said.

Cordero said the video would be uploaded to Youtube soon so that Internet users can be aware of its message. She hopes the video would become viral in social networking sites.

The Bayanihan theme song was composed by Ltjg. Lady Chatterly Alvaro-Sumbeling and stresses the need for unity and peace to achieve development.

The video showed images of soldiers teaching school children, conducting relief operations and joining local festivities. It also showed people from different sectors carrying a nipa hut, the most popular image of Bayanihan.

The video was created by the collaboration of different state agencies and Viva Entertainment, Inc.

Sources said the Army is eyeing to commission Geronimo as a reserve officer but is waiting for her to get a college degree.

Security plan Bayanihan, which took effect in January 2011, aims to end rebellion by addressing its roots like poverty and access to basic services. The defense plan also stresses the need for various sectors to participate in peace and development programs.

The military claims Bayanihan is succeeding in curbing insurgency even if armed groups have managed to launch deadly attacks during its implementation.


Source: http://philstar.com/nation/2012/11/28/875761/afp-taps-sarah-geronimo-ambassadress

Comments

  • edited November 2012
    AFP taps Sarah Geronimo as ambassadress

    By Alexis Romero (philstar.com) | Updated November 28, 2012 - 5:50pm


    MANILA, Philippines - The military has tapped singer Sarah Geronimo as ambassadress of its security plan Bayanihan to lure the public especially the youth to help in the government’s peace and development efforts.

    Geronimo sang the security plan’s theme song, the music video of which was launched on Wednesday at the Army headquarters in Fort Bonifacio, Taguig City.

    “Sarah Geronimo is tapped as the Bayanihan ambassadress because she is a perfect role model for the youth. She has remained humble despite her lofty status,” Army spokesman Maj. Harold Cabunoc said.

    “She is well-respected in the industry and has the great potential to lure people to be involved in solving community problems,” she added.

    Lesley Cordero, undersecretary of the Presidential Communications Operations Office, said Geronimo waived her P10 million talent fee for the music video.

    “She waived her talent fee and there were no questions asked. She said this will serve as the contribution of the entertainment industry in promoting peace,” Cordero said.

    Geronimo, however, was absent during the music video launch reportedly due to a prior commitment.

    The launch was attended by Cordero, Cabunoc, Movie Television and Radio Classification Board member Leah Navarro, Optical Media Bureau chairman Ronald “Ronnie” Rickets and Armed Forces of the Philippines spokesman Col. Arnulfo Burgos Jr.

    Navarro said they are coordinating with theater owners and private media companies so that the video could be given free airtime.

    “The (tapping) of Ms. Geronimo is important since she has many followers and she has a good reputation,” she said.

    Cordero said the video would be uploaded to Youtube soon so that Internet users can be aware of its message. She hopes the video would become viral in social networking sites.

    The Bayanihan theme song was composed by Ltjg. Lady Chatterly Alvaro-Sumbeling and stresses the need for unity and peace to achieve development.

    The video showed images of soldiers teaching school children, conducting relief operations and joining local festivities. It also showed people from different sectors carrying a nipa hut, the most popular image of Bayanihan.

    The video was created by the collaboration of different state agencies and Viva Entertainment, Inc.

    Sources said the Army is eyeing to commission Geronimo as a reserve officer but is waiting for her to get a college degree.

    Security plan Bayanihan, which took effect in January 2011, aims to end rebellion by addressing its roots like poverty and access to basic services. The defense plan also stresses the need for various sectors to participate in peace and development programs.

    The military claims Bayanihan is succeeding in curbing insurgency even if armed groups have managed to launch deadly attacks during its implementation.


    http://philstar.com/...mo-ambassadress




    - Sooo proud to be SG fan! [img]https://sarahgeronimo.com/uploads/ipb/style_emoticons/legacy/biggrin.png ][/img]
  • edited November 2012
  • edited 10:51PM
    outrigger wrote:
    AFP taps Sarah Geronimo as ambassadress
    By Alexis Romero (philstar.com) | Updated November 28, 2012 - 5:50pm


    MANILA, Philippines - The military has tapped singer Sarah Geronimo as ambassadress of its security plan Bayanihan to lure the public especially the youth to help in the government's peace and development efforts.

    Geronimo sang the security plan's theme song, the music video of which was launched on Wednesday at the Army headquarters in Fort Bonifacio, Taguig City.

    "Sarah Geronimo is tapped as the Bayanihan ambassadress because she is a perfect role model for the youth. She has remained humble despite her lofty status," Army spokesman Maj. Harold Cabunoc said.

    "She is well-respected in the industry and has the great potential to lure people to be involved in solving community problems," she added.

    Lesley Cordero, undersecretary of the Presidential Communications Operations Office, said Geronimo waived her P10 million talent fee for the music video.

    "She waived her talent fee and there were no questions asked. She said this will serve as the contribution of the entertainment industry in promoting peace," Cordero said.

    Geronimo, however, was absent during the music video launch reportedly due to a prior commitment.

    The launch was attended by Cordero, Cabunoc, Movie Television and Radio Classification Board member Leah Navarro, Optical Media Bureau chairman Ronald "Ronnie" Rickets and Armed Forces of the Philippines spokesman Col. Arnulfo Burgos Jr.

    Navarro said they are coordinating with theater owners and private media companies so that the video could be given free airtime.

    "The (tapping) of Ms. Geronimo is important since she has many followers and she has a good reputation," she said.

    Cordero said the video would be uploaded to Youtube soon so that Internet users can be aware of its message. She hopes the video would become viral in social networking sites.

    The Bayanihan theme song was composed by Ltjg. Lady Chatterly Alvaro-Sumbeling and stresses the need for unity and peace to achieve development.

    The video showed images of soldiers teaching school children, conducting relief operations and joining local festivities. It also showed people from different sectors carrying a nipa hut, the most popular image of Bayanihan.

    The video was created by the collaboration of different state agencies and Viva Entertainment, Inc.

    Sources said the Army is eyeing to commission Geronimo as a reserve officer but is waiting for her to get a college degree.

    Security plan Bayanihan, which took effect in January 2011, aims to end rebellion by addressing its roots like poverty and access to basic services. The defense plan also stresses the need for various sectors to participate in peace and development programs.

    The military claims Bayanihan is succeeding in curbing insurgency even if armed groups have managed to launch deadly attacks during its implementation.


    Source: http://philstar.com/...mo-ambassadress


    Thank you Ms O for sharing this wonderful news article...
    Kudos to the Phil Army for this excellent idea to relay the message of unity and peace thru a music video and what's even more brilliant is featuring the charismatic voice of Sarah G (of course Sarah G in totality)...
  • edited 10:51PM
    Thanks for sharing. Ang bait talaga ni Sarah
  • edited 10:51PM
    thanks for sharing........
  • edited November 2012
    outrigger wrote:
    AFP taps Sarah Geronimo as ambassadress
    By Alexis Romero (philstar.com) | Updated November 28, 2012 - 5:50pm


    MANILA, Philippines - The military has tapped singer Sarah Geronimo as ambassadress of its security plan Bayanihan to lure the public especially the youth to help in the government's peace and development efforts.

    Geronimo sang the security plan's theme song, the music video of which was launched on Wednesday at the Army headquarters in Fort Bonifacio, Taguig City.

    "Sarah Geronimo is tapped as the Bayanihan ambassadress because she is a perfect role model for the youth. She has remained humble despite her lofty status," Army spokesman Maj. Harold Cabunoc said.

    "She is well-respected in the industry and has the great potential to lure people to be involved in solving community problems," she added.

    Lesley Cordero, undersecretary of the Presidential Communications Operations Office, said Geronimo waived her P10 million talent fee for the music video.

    "She waived her talent fee and there were no questions asked. She said this will serve as the contribution of the entertainment industry in promoting peace," Cordero said.

    Geronimo, however, was absent during the music video launch reportedly due to a prior commitment.

    The launch was attended by Cordero, Cabunoc, Movie Television and Radio Classification Board member Leah Navarro, Optical Media Bureau chairman Ronald "Ronnie" Rickets and Armed Forces of the Philippines spokesman Col. Arnulfo Burgos Jr.

    Navarro said they are coordinating with theater owners and private media companies so that the video could be given free airtime.

    "The (tapping) of Ms. Geronimo is important since she has many followers and she has a good reputation," she said.

    Cordero said the video would be uploaded to Youtube soon so that Internet users can be aware of its message. She hopes the video would become viral in social networking sites.

    The Bayanihan theme song was composed by Ltjg. Lady Chatterly Alvaro-Sumbeling and stresses the need for unity and peace to achieve development.

    The video showed images of soldiers teaching school children, conducting relief operations and joining local festivities. It also showed people from different sectors carrying a nipa hut, the most popular image of Bayanihan.

    The video was created by the collaboration of different state agencies and Viva Entertainment, Inc.

    Sources said the Army is eyeing to commission Geronimo as a reserve officer but is waiting for her to get a college degree.

    Security plan Bayanihan, which took effect in January 2011, aims to end rebellion by addressing its roots like poverty and access to basic services. The defense plan also stresses the need for various sectors to participate in peace and development programs.

    The military claims Bayanihan is succeeding in curbing insurgency even if armed groups have managed to launch deadly attacks during its implementation.


    Source: http://philstar.com/...mo-ambassadress


    Thank you AgentO for sharing this great, wonderful, and timely news for our Popstar Princess Sarah Geronimo. CONGRATULATIONS Sarah! thumbsupsmileyanim.gif Another well-deserving recognition, just to show that all walks of life notice all your hard work and talent and are willing to give the recognition you so deserve as well as putting them into good use beyond the entertainment/showbiz industry.

    AFP's Reserve Officer/Commissioned officer - here's another benefit of having that college diploma. I know you're working hard to earn this, and I am pretty sure you'll get there, so who knows someday..soon Sarah..you'll accomplish this as well...I salute the Armed Forces of the Philippines for this excellent idea of tapping your talent.... I wish you would have been there at its launching...

    Perfect role model for the youth - no doubt about this and not just the youth but the public...that magnetic charisma and angelic voice of yours can lure anybody anywhere.

    Again, Congratulations Sarah...We're soooo proud of you... and good luck to all who will be involved in carrying out this project in order to attain its full benefits...
  • edited 10:51PM
    Congratulations to Our Dear Princess.
  • edited December 2012
    Music for peace, thats a wonderful idea. Sarah you're become more and more the ultimate idol! Going for peace without asking. Maybe you're an angel send from heaven above to make the world a little better heart.gif alt=':heart:' ]
    Keep it up! Hopefully you got much success when your grab this chance sleazy.gif
  • edited 10:51PM
    Thanks for sharing Ms. O! Wow ! 10 M peso waived for the sake of promoting peace. Sarah truly has a pure heart, ever humble and one of the kindest showbiz superstars that we have in this generation. Truly a role model for the youth.
  • edited 10:51PM
    congrats bebe sarah...nakakaproud talaga na maging fan mo
  • edited 10:51PM
    thanks po... God bless smile.png
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